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Having clear goals means that everyone can work together with a sense of common purpose. You need to let both your toy library members and stakeholders outside your organisation know about your aims - what you are trying to achieve and why.

Quality Standard 1.2

Set clear goals

Having clear goals means that everyone can work together with a sense of common purpose. You need to let both your toy library members and stakeholders outside your organisation know about your aims - what you are trying to achieve and why.

A strategic plan is a really great way to  identify where the toy library wants to go, how they will get there and when they want to do what


Start with your community

Keep your Community Snapshot (1.1) in mind as you plan; your goals should match local needs.


Confirm your direction

  • Purpose: Why do we exist?

  • Vision: What do we want to create or achieve?


Work out where you are now

Use the self-assessment and action plan to check your current strengths, gaps, and priorities. You may also like to look at your strengths, weaknesses, opportunities and threats through a SWOT analysis.



Set your goals

Pick 3–5 goals for the year (or plan period). Make sure they are "SMART" goals:

Specific

Measurable

Achievable

Relevant

Time-based


Plan the “how”

For each goal, list:

  • Key actions (what you’ll do)

  • Measures of success (how you’ll know it’s working)

  • When you plan on doing them

Further Learning

Toy Libraries Australia produced content

Strategic Planning for Toy Libraries (recorded June 22, 30 min)

Updated:

5 Mar 2026

Contact
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Toy Libraries Australia acknowledges the Traditional Custodians of Country throughout Australia and recognise their continuing connection to lands, waters and communities. We pay our respect to Aboriginal and Torres Strait Islander Elders past and present, and to the children who are the leaders of tomorrow.

Read our Reflect Reconciliation Action Plan which outlines our commitment to reconciliation

Postal Address:

c/o Victoria Park Community Centre,

Cnr Lulie and Abbott St, Abbotsford, VIC 3067

ABN: 40 557 982 129

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